While I may seem incredibly confident, some may even say smug, I’m always worried about the content of my presentations. Too much eye candy, and the audience is angry they didn’t learn anything. Too little, and the audience is angry and bored. Last Thursday, I spoke at Julia Rheinhard Lupton’s Design Fictions Conference at University of California, Irvine. Julia is Ellen Lupton’s twin sister. This made me feel I felt as though I’d known her for years, and probably scared her as I was a little too friendly. Added to this was the terror of speaking with two noted and smart architectural critics, Geoff Manaugh and Charlie Hailey. The audience, primarily humanities students, was also smart and literate. And I only had my dancing poodle show. Nobody threw anything at me, so I guess it was okay, and the crowd loved the tutu and flaming hoops with Fifi the Wonder Poodle.
While it may seem that life at AdamsMorioka is a full-time exercise is popular culture, bright colors, and endless hilarity, it’s not. Sometimes we even read a book. One of my favorite projects right now is an identity and cross-media system for the Library Foundation of Los Angeles. The Los Angeles Public Library is such a remarkable resource, and the Foundation is committed to creating something innovative and remarkable. I can’t show the identity yet; it’s still in process. But, I can show a little preview with a little 5"x7", 16-page booklet that served as an invitation to the Annual Gala. More to come as we proceed.