The Tree of Life
When I was a child, and we drove from Reno or Lake Tahoe to San Francisco, my grandparents always stopped at the Nut Tree in Vacaville. My grandfather had a Mercedes sedan that he drove at the speed limit or slower, so a trip that might take three hours was a five hour journey. The stop at Nut Tree was the intermission on the long trek.
Don Birrell designed the graphics, packaging, interiors. He brought Eames furniture, Marilyn Neuhart wall hangings, and a modernist aesthetic to what could have been a Dennys. I recently found a receipt, just as beautifully designed as every other element. The iconography is terrifyingly close to how I make logos, which proves I was stealing ideas as a five year old